{"id":2574,"date":"2020-09-05T10:53:54","date_gmt":"2020-09-05T10:53:54","guid":{"rendered":"https:\/\/2021dev.smileyanswers.com\/?p=2574"},"modified":"2020-09-05T10:58:41","modified_gmt":"2020-09-05T10:58:41","slug":"improve-the-human-experience-with-a-click-or-a-push-of-a-smiley","status":"publish","type":"post","link":"https:\/\/smileyanswers.com\/staging\/4537\/improve-the-human-experience-with-a-click-or-a-push-of-a-smiley\/","title":{"rendered":"Improve the Human Experience with a \u201cClick\u201d or a \u201cPush\u201d of a Smiley"},"content":{"rendered":"

We as individuals are constantly approaching or avoiding products, services, organizations, people, ideas, and other inputs every day of our lives.\u00a0 We move towards items that make us feel better about ourselves and the world around us.\u00a0 We move away from items that cause us pain and bring negative feelings.\u00a0 The organizations that bring more positive approach actions are the most successful companies in the world.\u00a0 Companies like Apple, Amazon, and Walmart are examples of businesses that have customers approach them more often than other organizations.\u00a0 The customers and employees of these three organizations have a tremendous amount of positive\/approach feelings and emotions that go into their success.\u00a0 Listening and learning what drives positive approach feelings can separate where your organization is today versus where it can be in the years ahead.<\/p>\n

“Click” and “Push” a Smiley<\/h4>\n

To understand how people are feeling in the moment, your organization can attempt to guess whether individuals have positive or negative sentiments towards your company.\u00a0 A better way is to communicate and learn with real-time insight on what is causing positive or negative emotions and sentiments along with the reasons why.\u00a0 In today\u2019s society, human expectations and perceptions are changing too quickly for your organization to take chances on guessing and being wrong.\u00a0 Not understanding human perceptions can drive both customers and employees away to your competitors.\u00a0 Your organization is spending a lot of resources in obtaining customers and good employees, do not let a changing expectation or a changing perception get in the way of losing people.\u00a0 The technology is there for you today to capture this important insight every day to be on top of changing emotions.<\/p>\n

To help you better understand how a person feels, the four HappyOrNot\u00ae Smiley Buttons provide an easy and effective way to capture this sentiment.\u00a0 There are two Green (approach) and two Red (avoid) buttons.\u00a0 One lighter green button for a positive sentiment and a darker green button for a stronger positive sentiment.\u00a0 On the other side, there is a light red button for a negative sentiment and a darker red button for a stronger negative sentiment.\u00a0 \u00a0With a click of a mouse or a push with a finger, individuals can give your organization indication on how they feel about any touchpoint in real-time.\u00a0 You can find out instantly how others are approaching or avoiding your organization along with additional feedback to understand the reasons why.<\/p>\n

To show you an example of how easy it can be to capture this approach or avoid sentiment, click on the following link below and test the Smiley Digital for yourself:<\/p>\n

Link to the Smiley Digital<\/a><\/p>\n

Human Energy \u2013 Keep it Simple<\/h4>\n

We are inundated with advertisements, information, surveys, and other inputs in this fast moving and technologically advanced society.\u00a0 With the recent pandemic of Covid-19, individuals have even more pressure and stress to focus on.\u00a0 Capturing the true sentiment of how people feel towards your organization and the touchpoints within it becomes even more difficult.\u00a0 People are less willing to give the time and energy to providing this feedback.\u00a0 The human brain takes up the most energy in the body and with so much information being thrown at it, every person’s brain is looking to maximize energy use so it will avoid most advertisements and surveys.\u00a0 This is why advertisers are constantly attempting more unique ways to gather our attention and it is why organizations are using more resources each year to obtain feedback. By keeping it simple and easy for people to provide you feedback, your organization can capture the needed sentiment and respect the time and energy of your customers and employees.<\/p>\n

The Human Experience<\/h4>\n

The separation between organizations will increasingly become more focused on the customer.\u00a0 Words like “Customer-Centric”, “Voice of the Customer”, and “Customer Experience” are being used to keep the focus on the customer.\u00a0 To remain competitive, organizations are required to constantly increase resources in the area of customer service as it becomes what separates businesses.\u00a0 To be in front of this movement, your organization can and should view all relationships (customers and employees) in the form of Human Experiences.\u00a0 Listening and learning to what truly is important for each individual person can separate your organization from others while improving people’s lives at the same time.\u00a0 Ask yourself what makes you emotionally bonded to an organization and what makes you approach the businesses you do day in and day out.<\/p>\n

To take your organization to the next level, review the following question:<\/p>\n

What is your organization doing Each Day<\/u><\/strong> to Improve the Human Experience<\/u> <\/strong>of Every Person<\/u><\/strong> that either does business with you or works for you? <\/em><\/p>\n

Let\u2019s break down this question into three parts:<\/p>\n