{"id":2622,"date":"2020-12-04T14:34:45","date_gmt":"2020-12-04T14:34:45","guid":{"rendered":"https:\/\/2021dev.smileyanswers.com\/?p=2622"},"modified":"2020-12-04T14:35:49","modified_gmt":"2020-12-04T14:35:49","slug":"worried-about-a-fake-review-we-have-a-smiley-answer-for-you","status":"publish","type":"post","link":"https:\/\/smileyanswers.com\/staging\/4537\/worried-about-a-fake-review-we-have-a-smiley-answer-for-you\/","title":{"rendered":"Worried about a fake review?  We have a Smiley Answer for you!"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1456px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p>When a potential customer seeks to learn about a product or a service, 82% (<a href=\"https:\/\/www.brightlocal.com\/research\/local-consumer-review-survey\/?SSAID=314743&amp;SSCID=b1k4_rgehu\" target=\"_blank\" rel=\"noopener noreferrer\">according to recent research<\/a>) will look at online reviews.\u00a0 Because reviews are so important for customers, the rating of that review is also so important for the business.\u00a0 Having a lower rating will dramatically lower the chance of a business being a potential place for a customer to do business.\u00a0 Because reviews are so important, we are seeing a rise in \u201cfake reviews\u201d.\u00a0 <a href=\"https:\/\/hbr.org\/2020\/11\/how-fake-customer-reviews-do-and-dont-work\" target=\"_blank\" rel=\"noopener noreferrer\">The race is on<\/a> between those platforms that show reviews versus those who use fake reviews as a strategy.<\/p>\n<p>We as individuals want certainty over uncertainty.\u00a0 When a person looks for reviews of a product, service, or at a business, they want confidence in their decision and a reduction of uncertainty.\u00a0 As fake reviews become more common, this confidence will begin to wane and potential customers will become more skeptical of the reviews they see.\u00a0 Being open and authentic in times like the present provides great value and trust between a business and their customers.\u00a0 Strong loyalty comes from businesses and brands that can bring that trust.<\/p>\n<h4 style=\"color: #16ad31;\">A Smiley Answer to help you<\/h4>\n<p>SmileyAnswers works with organizations using the HappyOrNot\u00ae Reporting Solution to capture real-time feedback from customers, patients, and employees. By using various Smileys, organizations can listen in real time to what people are saying.\u00a0 Then, with a real-time dashboard, organizations can learn when, where, and why people are positive or negative about their experience.\u00a0 Finding pain points in this quick way helps businesses turn negative experiences into positive ones.\u00a0 Success improves as the organization is able to listen and learn what people are feeling in real-time.\u00a0 These successes can then be shared with both customers and employees.<\/p>\n<p>This last part is where SmileyAnswers can help your organization build confidence in the process.\u00a0 By sharing results directly from the customer, your organization can show potential customers how other current customers feel about their experience.\u00a0 This communication from customers directly to other customers improves confidence in how a person feels about the goods and services that are being offered.\u00a0 It also serves as inspiration for both the employees and organization to be constantly mindful of the customer experience.<\/p>\n<p>The HappyOrNot\u00ae system allows various ways to share customer feedback with both potential customers and to the employees.\u00a0 Below are a few ways to share this information:<\/p>\n<ul class=\"post\">\n<li class=\"post\">Live feedback can be shown with an in store digital monitor or tv<\/li>\n<li class=\"post\">Live feedback can also be shown on the organization&#8217;s website<\/li>\n<li class=\"post\">Feedback can also be shown through social media<\/li>\n<li class=\"post\">A PDF can be sent to the customer by email<\/li>\n<li class=\"post\">A printout can be displayed at the point of service<\/li>\n<li class=\"post\">A presentation can be done either online or in person<\/li>\n<\/ul>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:15px;margin-bottom:15px;width:100%;\"><\/div>\n<h4 style=\"color: #16ad31;\">Building Trust<\/h4>\n<p>In a business environment that will continue to foster ways to disorientate customers for competitive advantages, finding ways to improve the trust of potential and current customers will be vital to build and maintain trust.\u00a0 Being honest and authentic will show customers that your organization is driven by a customer centric philosophy and is backed by a system to show these important themes.<\/p>\n<p>Another way to build trust is to listen to what customers say and respond quickly to improve the service provided.\u00a0 With real-time feedback, your organization will have the instant insight to make quick changes to pain points.\u00a0 As customers learn that their voices are heard and that the organization cares about their viewpoint, brand loyalty will build in a time where competition continues to rise.<\/p>\n<h4 style=\"color: #16ad31;\">Wrapping it up<\/h4>\n<p>Fake reviews are on the rise.\u00a0 It is an advantage in some areas to go this route as the need to have high ratings is crucial to a business&#8217;s success.\u00a0 Building trust and loyalty in the current business environment is difficult as customers are likely to constantly try new places in this digital world we live in.\u00a0 Having a system where your customers can see live insight from other customers is a way to counter the fake reviews and to build the important trust and loyalty your organization needs.\u00a0 Real-time insight also helps you find pain points quicker to improve the whole experience.\u00a0 Lastly, employees see the impact they have on customers instantly.\u00a0 This helps improve motivation to be on top of their game to provide consistent and positive customer experiences.<\/p>\n<p>Make it simple for your customers to provide the insight you need to be successful.\u00a0 With so much advertising and information, it is becoming more difficult to capture customer insight.\u00a0 Having a simple and engaging system will overcome this obstacle.\u00a0 As we move forward through this pandemic, it is more important than ever to be on top of your customers changing expectations and perceptions.<\/p>\n<p>If you would like to try the Smiley Digital, click or copy and paste the following link:<\/p>\n<p><a href=\"https:\/\/smiley.link\/HBKRN\">https:\/\/smiley.link\/HBKRN<\/a><\/p>\n<h4 style=\"color: #16ad31;\">About SmileyAnswers<\/h4>\n<p>SmileyAnswers is the leading reseller of the HappyOrNot\u00ae Reporting System within the United States, Canada, and the U.K.\u00a0 HappyOrNot\u00ae has over 1.5 billion feedbacks to date and is a leader in capturing the real-time insight of customers, patients, and employees.\u00a0 With the recent addition of the <a href=\"https:\/\/smileyanswers.com\/staging\/4537\/gotouchless\/\">Smiley Link and Smiley Digital<\/a>, SmileyAnswers is in the unique position to capture a whole journey Live by using the Smiley\u2019s for both <a href=\"https:\/\/smileyanswers.com\/staging\/4537\/engage-with-your-customers-and-employees-utilizing-new-digital-solutions\/\">digital<\/a> and <a href=\"https:\/\/smileyanswers.com\/staging\/4537\/smileyterminal\/\">physical<\/a> touchpoints.\u00a0 Organizations can \u201clisten\u201d to how people feel at all the important touchpoints.\u00a0 After capturing real-time feedback at these touchpoints, organizations can then \u201clearn\u201d what and <a href=\"https:\/\/smileyanswers.com\/staging\/4537\/insight\/\">where the hidden pain points are<\/a> to make immediate positive changes.\u00a0 Finally, success can be shared with <a href=\"https:\/\/smileyanswers.com\/staging\/4537\/solution\/\">Live Sharing<\/a>, Social Sharing, digital boards, social media, email, power points, and more.\u00a0 This process can be repeated daily throughout the year to constantly improve human experiences.<\/p>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"mailto:sales@smileyanswers.com?subject=Fake Review post \u2013 December 2020\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">contact us<\/span><\/a><\/div><style>\nul {\n  list-style: none;\n \n}\n\nul li.post::before {\n  content: \"\\2022\";\n  color: #16AD31;\n  font-weight: bold;\n  display: inline-block; \n  width: 1em;\n  margin-left: -1em;\n  padding:10px 0 0 0;\n}\n<\/style><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-overflow:hidden;--awb-bg-color:#f8f8f9;--awb-bg-color-hover:#f8f8f9;--awb-bg-size:cover;--awb-border-radius:2px 2px 2px 2px;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"text-align:center;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"700\" height=\"435\" alt=\"real-time actionable insight increases employee satisfaction\" title=\"worried-about-a-fake-review-we-have-a-smiley-answer-for-you\" src=\"https:\/\/smileyanswers.com\/staging\/4537\/wp-content\/uploads\/2020\/12\/worried-about-a-fake-review-we-have-a-smiley-answer-for-you.jpg\" class=\"img-responsive wp-image-2631\" srcset=\"https:\/\/smileyanswers.com\/staging\/4537\/wp-content\/uploads\/2020\/12\/worried-about-a-fake-review-we-have-a-smiley-answer-for-you-200x124.jpg 200w, https:\/\/smileyanswers.com\/staging\/4537\/wp-content\/uploads\/2020\/12\/worried-about-a-fake-review-we-have-a-smiley-answer-for-you-400x249.jpg 400w, https:\/\/smileyanswers.com\/staging\/4537\/wp-content\/uploads\/2020\/12\/worried-about-a-fake-review-we-have-a-smiley-answer-for-you-600x373.jpg 600w, https:\/\/smileyanswers.com\/staging\/4537\/wp-content\/uploads\/2020\/12\/worried-about-a-fake-review-we-have-a-smiley-answer-for-you.jpg 700w\" sizes=\"(max-width: 640px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:8px;margin-bottom:7px;width:100%;\"><\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-four\" style=\"--awb-text-color:#54428e;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h4 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:20;--minFontSize:20;line-height:var(--awb-typography1-line-height);\">If you would like to try the Smiley Digital, click or copy and paste the following link, or trying the QR Code. <\/h4><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_3_5 3_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:60%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.2%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.2%;--awb-width-medium:60%;--awb-spacing-right-medium:3.2%;--awb-spacing-left-medium:3.2%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"400\" height=\"400\" alt=\"https:\/\/smiley.link\/HBKRN\" title=\"smiley.link-HBKRN\" src=\"https:\/\/smileyanswers.com\/staging\/4537\/wp-content\/uploads\/2020\/12\/smiley.link-HBKRN.png\" class=\"img-responsive wp-image-2627\" srcset=\"https:\/\/smileyanswers.com\/staging\/4537\/wp-content\/uploads\/2020\/12\/smiley.link-HBKRN-200x200.png 200w, https:\/\/smileyanswers.com\/staging\/4537\/wp-content\/uploads\/2020\/12\/smiley.link-HBKRN.png 400w\" sizes=\"(max-width: 640px) 100vw, 400px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-1 fusion_builder_column_inner_2_5 2_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:4.8%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:4.8%;--awb-width-medium:40%;--awb-spacing-right-medium:4.8%;--awb-spacing-left-medium:4.8%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><p><a href=\"https:\/\/smiley.link\/HBKRN\">smiley.link\/HBKRN<\/a><\/p>\n<\/div><\/div><\/div><\/div><div class=\"fusion-text fusion-text-3\"><p><span style=\"color: #a5a1ab;\"><em>Just scan the QR code with your smartphone and open the link.<\/em><\/span><\/p>\n<p><span style=\"color: #a5a1ab;\"><em>An alternative way to collect feedback, further increase engagement and provide additional actionable insights.<\/em><\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":2631,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[16,11,14],"tags":[1665,1666,1667,1668],"class_list":["post-2622","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-satisfaction","category-sectors","category-smiley-digital","tag-fake-reviews","tag-online-reviews","tag-product-evaluation","tag-product-reviews"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Customers seeing fake reviews - We have an answer!<\/title>\n<meta name=\"description\" content=\"When a potential customer seeks to learn about a product or a service, 82% (according to 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